High Risk, High Reward
You usually end up with a group who gets totally blown away in awe, secretly wishing to trade place with the watch owner. And then you have a group who either took it as a gold-plated Nixon, or simply not registered anything at all. Last but definitely not least, you have this jealous hater group that jumps on the chance to (again, secretly) comment against you on how showy, ostentatious and tasteless you must be in life, while conjuring up all kinds of lucrative and illegal activities you must have engaged in to gather the fund needed to purchase a vulgar toy as such. In short, donning a full-on power watch in solid gold (all the way from bracelet to watch case) is a risky business, to say the least.
But what's equally true, is that these watches made in precious metal do embody a sense of beauty that could not be easily replicated. Yes, they are very loud pieces and will always attract attention like a piece of magnet. But if made well and worn with confidence, they really are as majestic as it gets. And I mean, who can blame you for owning something beautiful as such? Sometimes, only gold would do. If you've worked hard for it and genuinely appreciate the appeal of it for what it is, then really, go for it. This will be the most satisfying, exciting purchase you will ever make.
And here in Lengbeau we want to offer several tips on how to best choose the gold watch to own, where and when to wear one and most importantly, how to properly carry one without looking like a 6-year old kid trying on his dad's business suit for the first time.
Tip #1: Always Go for Icons
The other thing about picking icons, which also applies to their non-precious metal variants, is that they tend to hold their values better. So if the day ever comes that you need to part way with your goldies, you shouldn't need to suffer too much of a financial loss. Of course, we wish you'd never find yourself in that situation.
Back to the topic of icons. What constitutes an icon you ask? We believe the rule of thumb here is that it it's considered an icon in stainless steel, it's probably going to work just fine in gold. Some examples the come to our mind instantly include the original power watch, the Rolex Day-Date "President" Ref. 1803, the Audemars Piguet Royal Oak Ref. 15202, the Patek Philippe Nautilus Ref. 5711R, the Cartier Santos/ Ballon Bleu and so on. Their similarities lie in the fact that despite not being traditional dress watches, they aren't hardcore tool watches neither. A tool watch in gold simply doesn't make much sense (ok, MAYBE except for the Submariners and Daytonas) and will very likely look out of place.
Tip #2: Gold and Nothing Else
Tip #3: There's a Place and Time for Gold
Wearing gold in more formal settings are in general acceptable in our opinion, especially when you're coming into the occasion from a position of higher seniority. A gold watch could really add to the weight and authority one carries and as the saying goes, "shows people who's the boss".
On the other hand, whether wearing gold in casual settings is okay or not really depends on the specific circumstance. A visit to the wet market in your t-shirt and shorts doesn't sound like anything that warrants the need for a gold watch, neither does a casual Sunday brunch gathering. So leave your gold Royal Oak at home and instead, wear something a bit more down to earth.
Some of the occasions which I personally find fit to wear a gold watch to, include but not limited to, business casuals, festive family gathering or weddings. Contrary to public belief, a gold watch works best when you're most relaxed, not when you're trying so very hard at fending off a hostile takeover in the boardroom. And there's nothing more relaxing than having a drink with your co-workers or catching up with family friends at your cousin's wedding. By the same token, if you're daring enough, you could probably pull off wearing a gold watch to the pool during a vacation, exactly because you're at ease, and not second guessing. And that brings us to the last tip.
Tip #4: Wear it with Confidence and Nonchalance
You've worked endless hours and gone through ups and downs in life to reach this point: the moment to treat yourself with a piece of powerful accessory in the form of a gold watch, that's equally beautiful and audacious. The last thing you want is to be second guessing about your decision. Nothing puts people around you, and more importantly, yourself off faster than that "maybe it's gonna make me look douchey" thought. Wear your watch, not your watch you.
Be confident when wearing that gold watch that makes you proud. And if possible, take it to the next level by forgetting it all, or aka, use a bit of nonchalance, the art of being relaxed and calm about things. That's the magic ingredient that makes you truly own something. You put it and not give it a second thought and move on with your life with your head held up. Of course, until somebody comes up to you and asks "nice watch there, what brand is it?", that is.
Until next time.