Firstly, as their name suggested, the Bremont Jaquar MKI and MKI are not only the brainchild of Bremont. Instead they were developed in collaboration with ANOTHER world famous English sensation - Jaguar, the automobile manufacturer, with its legendary E-Type racing car as their source of inspiration. What we have here is English excellence, doubled.
Secondly, we've also got to sit down with the Regional Managing Director of Bremont - Mr. Denis Martinet - to receive first-hand narratives on the brand, the products and the company's future from the man who's responsible for Bremont's increasing presence in Asia. This is our first ever attempt to present our content in video form and we certainly hope you would enjoy it. You can check out our exchanges with Denis below:
Bremont & Jaguar - Of Strength and Suave
As mentioned by Denis in the interview above, Bremont was founded by English brothers Giles and Nick English (what a fitting surname!) in 2002, and saw its first watches hit the market after 5 years, in 2007. The brothers were born to a family of aviation enthusiasts, both of them, as well as their father, are avid vintage plane flyers and have developed a genuine passion towards anything mechanical. However, after a tragic flight training session in 1995 that claimed the life of their father and left Nick severely injured (who has strongly recovered despite some 30 pieces of broken bones), the brothers decided to leave their standard corporate jobs and pursue what they have been mesmerized by since childhood - mechanical engineering, specifically in the form of mechanical watches. Since then, they've been doing an exceptional job producing distinctively themed and reliable timepieces on the back of inspiration from such activities as aviation, racing, sailing etc.
On the other hand, Jaguar, specifically its E-Type, has amassed admirers from around the world since 1961 for the roadster's unmistakable beauty and the seductive combination of speed and curves. Even Enzo Ferrari once remarked that the Jaguar E-Type was THE most beautiful car at its time. With the release of six new lightweight E-Type reproduction models in 2014, Jaguar was looking to celebrate the event by collaborating with Bremont again (Bremont has in the past produced custom made clocks for Jaguar) to produce six very special timepieces in white gold as a token of appreciation for the buyers of the new £1.2mn E-Type.
And I'm 100% correct. Here is why.
1. A hardened steel bezel element, containing the sapphire crystal;
2. The central body section, consisting of a titanium or DLC treated middle barrel;
3. The steel and crystal case back
On top of the Trip-Tick case, the MKI and MKII are both hardened and have their scratch resistance drastically improved - in this case, as much as 7 times that of the normal stainless steel case used in watch cases. Upon placing the watches in my hand, I did feel that sense of assurance that came with it. In terms of strength and toughness, we'd comment that Bremont really did hit the ball home.
As a result, the overall theme and look of the watches are consistent throughout, offering a good amount of visual interests with very fine execution. The dark dial is especially fitting for its ability to simply let the rest of the beautiful watch face does the talking while giving the watch a sense of grounding. And they certain sit well and handsomely on the wrist.
The MKI is powered by the manufacture BWC/01 automatic caliber that runs on a La Joux-Perret base movement. As a watch fan, it is always exciting to know that there are watch companies out there with the heart to eventually create their own movements and in the case of Bremont, it's an even more special feat since they've always wanted to bring traditional watchmaking crafts back to England. We believe it's only a matter of time before the folks in Bremont come up with their very first 100% in-house caliber.
Back to BWC/01 itself, it is clearly a robust movement with a largely full-plated structure, revealing only the balance wheel/ hairspring, the barrels and certain parts of the gear train. It is also decorated with blue steel screws and fine hand-finishing. And that ROTOR! Yes we're thinking about the same thing: it mimics that very driving wheel of the Jaguar E-Type in appearance and it's very well executed.
The MKII is powered by the COSC-certified (which means the watch keeps very, very accurate time) BE-50AE movement based on the ETA 7750 that comes with chronograph function. Again a superbly decorated movement with the driving wheel-shaped rotor remaining in place, although the decorating cap in the middle is missing. With 50+ hours of power reserve, this beast of a movement would surely makes a strong daily beater.
Thoughts and Conclusion
After our short yet fulfilling encounter with the Bremont MKI and MKI, we're confident enough to comment that Bremont is indeed a respectable company who's trying to offer the best possible products it could, with clear thematic propositions and above all, an honest approach towards designing its timepieces. Yes, they might not have the most interesting movement (yet!), but we have to give them nods for putting together the most durable and stylish watches within their technical realm at a reasonable price point.
The Bremont MKI and MKII are surely worth your consideration, whether or not you know anything about cars. I mean, who doesn't love a bit of strength and suave on his wrist?
To learn more about the collection, click here. See you again in our next "On the Wrist" episode.